A Store Named "Piggly Wiggly" Created the Modern Supermarket
On this episode of Our American Stories, meet Ron Brown, a man who grew up in a rough area of Chicago, was practically abandoned by his father, and would mend their relationship later on in life. Clarence Saunders developed “self-service” grocery shopping in his Piggly Wiggly stores at a time when store assistants usually collected products for their customers. By introducing checkouts, clearly priced goods, and itemized receipts, he set the foundations for the supermarkets of today.
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00:00 - Reconnecting With My Absent Father Who Was Presumed Dead
23:00 - A Store Named "Piggly Wiggly" Created the Modern Supermarket
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