Abstract Essay, now in its fifth season, features Nikita Vakhrushev—CEO and Founder of ASPEKT, a leading Email and SMS marketing agency—as my guest, delivering sharp insights on digital strategy, brand growth, and the power of precise audience communication.
Description
Nikita Vakhrushev
CEO & Founder of ASPEKT an Email & SMS Marketing Agency
Nikita Vakhrushev has spent the last 7 years immersed in the digital marketing world. After starting his own ecom brand and quickly pivoting into the agency model, he found his place in ecommerce advertising services. After amassing all the marketing skills needed to scale brands, he found great success in email and SMS marketing, which is what he specializes in today! Now after working with over 100+ DTC brands, having the knowledge behind all marketing channels, but sticking with email as his bread and butter, Nikita has a unique perspective on how to get the most out of a brand's retention channels.
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