Accor unveils its Purpose statement: “Pioneering the Art of Responsible Hospitality, Connecting Cultures, with Heartfelt Care”
Description
This conversation explores Accor's new purpose statement, "Pioneering the art of responsible hospitality, connecting cultures with heartfelt care". The speakers examine the statement's four pillars - the art of hospitality, responsible hospitality, connecting cultures, and heartfelt care - and discuss how Accor plans to achieve them. They analyse Accor's initiatives to promote sustainability, connect guests with local communities, empower employees, and create a more equitable work environment. The conversation concludes by reflecting on Accor's potential to be a force for good in the world, considering the broader impact of business on society.
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