This week’s episode welcomes Simon Mason, the founder of Simas Accounting and Tax in Bedford.

Simon’s journey is a powerful blend of experience-driven practice, tenacity, and genuine care—for clients, colleagues, and the future of accountancy. Having started his career at a top 30 firm, he rose to senior manager and partner-designate before bravely launching his own firm in 2017. Now leading a close-knit team, Simon brings lessons from the frontline—learning as much from mistakes as from the wins.

Co-hosts Philippa Haynes and Mark Lee FCA draw out Simon’s most valuable insights, touching on stories every UK accountant will recognise:

• What happens when you turn frustration with “factory-style” practices into a deeply personal client experience—one where you actually know your clients' children’s ages!
• The hidden cost of chasing growth via Google Ads and why treating every new client as a long-term investment really pays off (eventually).
• Why recruiting character beats technical prowess—and the one proud moment that defines Simon’s idea of true success.

Whether you’re at a crossroads in your own career, looking to fine-tune your practice model, or want permission to learn from—rather than fear—failure, Simon’s open reflections are both honest and inspiring.

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The Accountants' Success Secrets is sponsored by Pinnacle Global Group, a trusted outsourcing partner with over 100 clients in the UK and Ireland.

To find out more please visit: www.pinnacleoss.co.uk a part of www.pinnacleglobalgroup.com

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