DiscoverThe So What from BCGAcross the Luxury Metaverse
Across the Luxury Metaverse

Across the Luxury Metaverse

Update: 2021-11-031
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Lil Miquela, a 19-year-old TikTok influencer with more than 3 million followers, has promoted Calvin Klein, Prada, and other top fashion brands. She also happens to be an avatar, an online robot created by a startup with venture funding. Sarah Willersdorf, BCG’s global head of luxury, explores the somewhat wacky but very real intersection of fashion and the metaverse, explaining what the virtual world holds in store for consumers and brands.



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
Comments (1)

Loh Rachel

Brilliant insights and a must-listen! I’ve started listening to The So What consistently and highly recommend. Their pieces are relevant, timely, and overflow with insightful content from experts in the field. Also, a great length for a commute / morning run.

Nov 14th
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Across the Luxury Metaverse

Across the Luxury Metaverse

Boston Consulting Group