In the fast-paced world of marketing, finding a balance between a thriving career and personal life can be a daunting task. In the latest episode of Marketing Like a Mother, Michelle talks with inspiring copywriter and market mentor, Laura Robinson. Laura's journey is a testament to the power of resilience, adaptability, and the pursuit of a business that harmonizes with life's complexities.

Laura is a marketing mentor for people who sell their expertise online as services, courses, programs, memberships, and more. She often works with people who need to shape their business around Life Stuff (and as a neuro-ambiguous, spoonie, mum to two boys that were home-educated, she has plenty of experience doing that for herself!)

In this episode, Michelle and Laura discuss:
How Laura started her business when life got nuts and nothing else would work
Creating a business that feels comfortable and not striving for more
Laura's experiments with urgency and pricing
Shaping your business with intentional experimenting
Figuring out what works for you and respecting your own boundaries
Timestamps
00:02 Marketing Strategies for a Family-Friendly Business
02:16 Reflection on Corporate Career and Family Life Challenges
03:40 The Journey to Becoming a Successful Entrepreneur
05:01 Navigating a Decade of Business Adaptations: From Blogging to Mentorship
07:18 Exploring Adaptability and Self-Awareness in Business