Aflac Duck's Origin: Park Bench to Global Icon
Update: 2025-12-01
Description
The Aflac duck, a beloved and recognizable mascot, originated from a simple observation in Central Park. Despite initial hesitations, the quack, quack, Aflac campaign became a massive success, significantly boosting Aflacs brand recognition from 11% to 94% between 2000 and 2014. The duck, though not a direct revenue source, remains a cherished and effective mascot for the company.
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