Alex Rastatuev's Hot Take - Product Onboarding and Customer Success Beats Features (with Alex Rastatuev, Senior Product Manager @ Keyhole.co)

Update: 2025-05-23

Description

Alex Rastatuev is a Senior Product Manager for Keyhole, a social media insights company, and is passionate about product-led growth. He's also an active mentor, looking to pay it forward to the next generation of PMs.

Alex's hot take? That thoughtful product onboarding and education is more important than showing all your features all at the same time, and will lead to better activation rates and product growth.

Find Alex on LinkedIn: https://www.linkedin.com/in/alex-rastatuev/ or check out his mentoring profile: https://partnerup.intelligentpeople.co.uk/mentor/alex-rastatuev/.

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Alex Rastatuev's Hot Take - Product Onboarding and Customer Success Beats Features (with Alex Rastatuev, Senior Product Manager @ Keyhole.co)

#box-pro-ellipsis-175906364961143{-webkit-line-clamp:2;}Alex Rastatuev's Hot Take - Product Onboarding and Customer Success Beats Features (with Alex Rastatuev, Senior Product Manager @ Keyhole.co)

Alex Rastatuev's Hot Take - Product Onboarding and Customer Success Beats Features (with Alex Rastatuev, Senior Product Manager @ Keyhole.co)

One Knight in Product

Alex Rastatuev's Hot Take - Product Onboarding and Customer Success Beats Features (with Alex Rastatuev, Senior Product Manager @ Keyhole.co)