DiscoverTrent365An Anchor Pricing Strategy Can Increase Your Average Sale #972
An Anchor Pricing Strategy Can Increase Your Average Sale #972

An Anchor Pricing Strategy Can Increase Your Average Sale #972

Update: 2020-07-29
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Many businesses are feeling the urge to discount their product or service in a bid to try to get customers coming back.


 


But as we all know, discounting can be a slippery slope.


 


Adopting an Anchor Pricing Strategy might be a good way to avoid the discounting dilemma.


 


By adding a more expensive item to your offering, you give your customers a reference point. And compared to that new, expensive reference point, the other items you're selling will become cheaper - relatively speaking.


 


Here's a link to the THANK YOU FOR NOT DISCOUNTING book by James Tuckerman - https://bit.ly/2El5WkX


 


#pricingstrategies #discounting #anchoring

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An Anchor Pricing Strategy Can Increase Your Average Sale #972

An Anchor Pricing Strategy Can Increase Your Average Sale #972

Trent Munday