Andrea Shaw - Becoming a Sport's Business Powerhouse by Following Her Heart
Description
Andrea Shaw is the owner and founder of TTG Canada, one of Canada's leading sponsorship and marketing agencies. She started TTG (formerly TwentyTen Group) around her kitchen table after working as the Senior Vice-President Sponsorship, Sales, and Marketing at the 2010 Vancouver Winter Olympics and Paralympic Games.
What strikes me about Andrea is her passion for partnerships, sports marketing and her ability to stay true to her heart's desire.
Andrea was diagnosed with colon cancer shortly after launching her second business, and she had to decide whether to wind down the operations or keep going. She chose to push forward, and since day 1 of her career, Andrea has decided to challenge herself and face adversity head-on.
Our discussion ranges from her early career to the Olympic Games, a tragedy in the early days of the Games, uniting a Country, and bringing her learnings from the Olympics to the Canadian sponsorship industry.
Andrea Shaw LinkedIn Profile
TTGCanada.com
United States
