DiscoverCustomer Marketing Catch-upAunalisa Arellano | How to effectively communicate your features, products, and services to your customers | Customer Marketing Catch-up
Aunalisa Arellano | How to effectively communicate your features, products, and services to your customers | Customer Marketing Catch-up

Aunalisa Arellano | How to effectively communicate your features, products, and services to your customers | Customer Marketing Catch-up

Update: 2022-08-15
Share

Description

Talking points:

  • Keeping in the loop with your other departments, especially with product leaders.
  • Make sure to stay in touch with your advocates - if they don't know about the feature, chances are the rest of your customer base don't know about it either.
  • How to cross-sell and upsell to advocates
  • Getting involved in thought leadership
  • Future of customer marketing

This podcast was brought to you by Influitive - find out more at influitive.com.

Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized and targeted challenges, they earn points, badges, and levels to redeem professional perks and privileges.

Comments 
In Channel
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Aunalisa Arellano | How to effectively communicate your features, products, and services to your customers | Customer Marketing Catch-up

Aunalisa Arellano | How to effectively communicate your features, products, and services to your customers | Customer Marketing Catch-up