DiscoverWomen in Product MarketingAuthor of LOVED and Costanoa Ventures Partner, Martina Lauchengco
Author of LOVED and Costanoa Ventures Partner, Martina Lauchengco

Author of LOVED and Costanoa Ventures Partner, Martina Lauchengco

Update: 2024-05-28
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Questions covered in this episode:


01:13 Opening Question: To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone? 

04:33 What is your role at Costanoa Ventures? 

07:18 Your job takes you on a lot of international travel - do you notice any differences in product marketing in different regions?
08:52 How was it meeting the king of Norway?
11:41 Can you share more about your book, and how you came up with this?
17:01 How do companies like Microsoft start with the end in mind with their strategy?

26:40 How do you think product marketing will change over the next 5, 10 years?

29:24 How should AI play a role in product marketing? 

31:55 How do you achieve work/life balance? 

35:28 What is the one thing that has been most important growing in your career?

36:57 What’s your favorite thing about product marketing?


Want more insights from Martina? Check out her Sharebird Profile.

Looking to connect? You can find Martina here on LinkedIn.

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Author of LOVED and Costanoa Ventures Partner, Martina Lauchengco

Author of LOVED and Costanoa Ventures Partner, Martina Lauchengco

Mary Sheehan, Sharebird