Bad Bunny has dominated music headlines this week as his historic thirty-show residency, titled No Me Quiero Ir de Aquí, continues in San Juan, Puerto Rico. The residency, held at the Coliseo de Puerto Rico, launched July 11 and ends September 14, with nearly all shows sold out and millions of dollars funneled into the local economy. According to The Spokesman-Review, Moody’s Analytics estimates the residency will generate approximately $400 million in total spending on the island as fans from around the world make Puerto Rico their destination, especially during what is usually the island’s slow tourist season.

The shows themselves have become celebrity events. Recent performances saw Hollywood star Jon Hamm go viral on TikTok and Instagram as he gleefully danced on the VIP stage, with fans and creators joking about his dad moves and referring to his iconic TV roles. Celebrities like LeBron James and Spanish stars Penélope Cruz and Javier Bardem have also turned up, making the concerts a star-studded affair.

Music-wise, Bad Bunny just surprised fans with the release of a new single, Alambre Púa, which premiered live as the opening number for three consecutive nights at the residency before officially dropping Monday morning. Variety reports that Alambre Púa packs high-energy reggaeton and was accompanied by a visually striking music video focused on movement and rhythm. The song immediately became the subject of social media trends and fan choreography.

Fan engagement remains intense. Over the past week, a major online controversy lit up Twitter and Instagram after fans of Bad Bunny noticed that Israeli artist Odeya Azoulay’s single cover for “Papi” bore a striking resemblance to his album Debí Tirar Más Fotos. Social media influencers and music fans swiftly accused Azoulay of plagiarism. Spotify eventually took down her song, and the moment reignited discussion of the importance of Bad Bunny’s original album artwork, which listeners say is deeply tied to Puerto Rican identity and anti-colonial themes.

Speaking of Debí Tirar Más Fotos, Bad Bunny’s sixth studio album, released earlier this year, remains a strong cultural touchpoint and continues to rank in the Top 10 on Billboard. The album, inspired by nostalgia and the realities of Puerto Rican migration and identity, is now being taught in university courses, as reported by The World. Students are analyzing Bad Bunny’s lyrics as reflections of the complicated colonial relationship between Puerto Rico and the United States.

Social media users also buzzed about Belinda’s recent cameo at the residency. The singer, often referenced in Bad Bunny’s songs, surprised crowds when she joined him on stage. Viral clips show the two dancing and Bad Bunny singing “Perro Negro” near her, much to the delight of fans. Belinda shared on talk show El Gordo y La Flaca that the experience was joyful and meaningful, celebrating their mutual respect as artists and their shared love for Puerto Rican music culture.

Looking ahead, Bad Bunny closes out his San Juan residency this month before launching a massive global tour. According to SoapCentral, the 2025-2026 tour will take him across Latin America, North America, Australia, and Europe, with multiple major stadium dates set for late this year and into next.

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