Balenciaga’s “Afterworld: The Age of Tomorrow” Could be the Future of Fashion
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This story was originally published on HackerNoon at: https://hackernoon.com/balenciagas-afterworld-the-age-of-tomorrow-could-be-the-future-of-fashion.
With Balenciaga recently announcing its VR video game "Afterworld: The Age of Tomorrow", the future of fashion is set for a huge change.
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Balenciaga collaborated with Dimension to create an immersive virtual reality (VR) adventure presenting their Fall 2021 collection entitled, Afterworld: The Age of Tomorrow. The Kerling-owned brand is a part of a large push by the company-wide mission to put digital innovation at the forefront. A study published by Grayscale Investments found that the metaverse may be worth over $1 trillion in annual revenue, potentially competing with Web 2.0 companies who are have a market power of $15 trillion.
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