Fishing has become a game of technology. Some of it is finding fish, like with GPS and sonar, and some of it is catching fish, like electronic lures and synthetic scents. But there’s tool in the bass fishing word that is engineered to help you decide when and how to fish. The application is called BassForecast and it is the #1 bass fishing app in the world, boasting about 1 million subscribers. Research on BassForecast suggests that its fishing predictions can significantly increase the likelihood of success on the water. To discuss the app, Wes interviews avid angler and the app’s founder, Mike Mehlmann. Mike and Wes discuss how and why app works, gives some examples of its efficacy, and go off on some pretty interesting tangents. Tune in and decide if this app is for you!

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