Become an Unstoppable CEO With Steve Gordon
- Who do you serve?
- Who are you trying to be a hero to?
- He helps "unstoppable CEOs"
- Entrepreneurs are usually great technicians
- Your #1 job as a business owner is...
- Get educated about marketing
- Don't allow yourself to get sold by the drive-by advertising schmuck
- Ask yourself "what am I trying to sell here?
- How do you replicate that relationship-building model online?
- Don't abdicate your marketing
- What is your role in the business?
- Where do you add value in your business?
- Build your team around you to enhance your expertise.
- Own the relationships
- Strategies are great but you must be able to execute
- Podcasting works great for local businesses selling to other entrepreneurial businesses
Use these resources to grow your sales:
- Sell More This Month
- Hire Better Salespeople
- Hire The Best Keynote Speaker
- Find Your Best CRM
- Join the Free Facebook Group
Check out early episodes of The Sales Podcast:
Download from Google Play
Download from App Store