Bonus: "The Full Moesta" Pt 3
We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017.
In part three we discuss what Mike Belsito learned from this interview and what they've changed because of it.
Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique.
Welcome to Blockland
Blockland: Season 6 Trailer
Building a killer product team
Interview: Teresa Torres of Product Talk on Continuous Discovery
Disruption vs Innovation
Why do you love the products you love?
Storytelling for Product People
A Job To Be Done: Building Products People Want
The Untold Story of Books.com [Part 2]
The Untold Story of Books.com [Part 1]
Interview: Vidya Dinamani on Conducting Effective Customer Interviews
Interview: Seth Godin on Achieving Greatness
Interview: Andy Rachleff of Wealthfront on finding product market fit
Rebroadcast: We F*cked Up: Stories about Product Mistakes