Bonus episode: scary ads

Update: 2022-05-29

Description

We've discovered what makes a good fear appeal ad, but what about the ones that miss the mark? Hear our expert Associate Professor Cassie Hayward's take on the Australian Government's Covid-19 vaccination campaign.

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Bonus episode: scary ads

Melbourne School of Psychological Sciences

#box-pro-ellipsis-173235106395556{-webkit-line-clamp:2;}Bonus episode: scary ads

Bonus episode: scary ads

Melbourne School of Psychological Sciences

Bonus episode: scary ads