What if the confidence you need to build your business isn't found in hustle, credentials, or achievements, but in something much deeper? Join us as we welcome Joy Rowland, certified business growth strategist and founder of the Joyful Money brand, who shares a transformative perspective on entrepreneurship rooted in faith rather than frantic activity.

Joy reveals the profound difference between worldly confidence (based on performance and external validation) and God-given confidence (anchored in our identity as children of God). She introduces the powerful CTFAR model—a practical framework for rewiring your thought patterns to create different business results. Rather than simply setting goals, Joy teaches how to reverse-engineer from your desired outcome back to the thoughts that will support that reality, creating sustainable change from the inside out.

The conversation takes a refreshingly honest turn as Joy shares her morning rituals, beginning at 5AM with prayer walks and gratitude practices that set the foundation for success. She challenges the common belief that more money automatically equals more happiness, noting research suggests income beyond $150,000 doesn't significantly change life satisfaction. Instead, she advocates for building businesses from a place of gratitude and divine partnership.

For mompreneurs feeling pulled between business ambitions and family responsibilities, Joy offers wisdom from her own journey as a mother to a six-year-old daughter. She emphasizes motherhood as her primary calling while demonstrating how a business can flourish alongside it when built in partnership with God rather than according to the world's expectations.

Ready to move past the barriers holding your business back? Joy reveals how our money stories are formed by age seven and often create subconscious blocks to success. She shares practical steps for reconnecting with scriptural truth about who God is and who you are, unlocking the confidence to build the business He's called you to create. Tune in for a conversation that will transform not just how you build your business, but why.

Grab the 10K month Calculator https://explore.joyrowland.com/10k-months-calculator/

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