Brock Johnson was passionate about social media and surrounded by influencers, yet it took nearly a decade of consistent content creation before he finally went viral on Instagram. Through years of trial and error, he cracked the code for organic growth on the platform. In this episode, Brock shares his blueprint for Instagram success, breaking down how the algorithm works and debunking common myths. He also reveals the secret to creating high-performing content that will take your social media to the next level.

In this episode, Hala and Brock will discuss:

(00:00 ) Introduction

(02:25 ) Instagram’s Algorithm in 2025

(08:23 ) From NFL Dreams to Entrepreneurship

(14:53 ) The Hidden Path to Social Media Growth

(20:52 ) Effective Instagram Growth Strategies

(31:21 ) Overcoming the Unending Hustle for Followers

(35:38 ) How to Monetize with a Small Following

(37:47 ) Diversifying Revenue Streams as a Content Creator

(39:54 ) The Attract–Nurture–Convert Content Framework

(45:17 ) The Formula for High-Performing Instagram Stories

(50:10 ) Content Creation Hacks That Work

Brock Johnson is an Instagram growth coach, entrepreneur, and content creator, known for helping individuals and businesses succeed on social media. With nearly a million followers, he has mastered content marketing and monetization, regardless of audience size. In 2023, Brock began consulting for Meta on Instagram features and creator tools. He co-hosts the Build Your Tribe podcast and co-founded InstaClubHub, a top Instagram coaching membership with tens of thousands of members.

Sponsored By:

Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING 

Shopify - Start your $1/month trial at Shopify.com/profiting. 

Quo - Get 20% off your first 6 months at Quo.com/PROFITING 

Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING 

Merit Beauty - Go to meritbeauty.com to get your free signature makeup bag with your first order. 

DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting 

Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever.

Airbnb - Find yourself a cohost at airbnb.com/host

Resources Mentioned:

Brock’s Instagram: instagram.com/brock11johnson 

YAP E291 with GaryVee: youngandprofiting.co/E291 

Active Deals - youngandprofiting.com/deals 

Key YAP Links

Reviews - ratethispodcast.com/yap

YouTube - youtube.com/c/YoungandProfiting

Newsletter - youngandprofiting.co/newsletter 

LinkedIn - linkedin.com/in/htaha/

Instagram - instagram.com/yapwithhala/

Social + Podcast Services: yapmedia.com

Transcripts - youngandprofiting.com/episodes-new 

Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Digital Marketing, Storytelling, Advertising, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Marketing Tips, Digital Trends, Online Marketing, Marketing podcast