Building a Brand That Resonates: How Preston Zly Doubles Their Online Orders
PSA: Becoming a successful creative brand takes resilience, creativity and courage.
Johanna Preston, Co-Founder and Designer at Preston Zly, is a Melbourne-based shoe designer and creative brand owner, designing the world's most comfortable high heels and decadently handmade shoes.
The way Johanna has risen above 30+ years of being in fashion to finally come out on top by building an internationally recognised brand is proof that she has the traits of a business woman who was meant to be successful.
Not to mention - her business is growing rapidly still, selling luxury, designer shoes without discounts and shipping them all over the world.
Would you like to know how Johanna Preston made $100k in her second launch?
In this podcast, we cover:
👉🏻 The trials and tribulations of the fashion industry
👉🏻 How to sell designer shoes online
👉🏻 Scary moments when she wasn't sure if eCommerce and online marketing would EVER work for her (and what she did to overcome it)
👉🏻 How Johanna is thinking about what's coming up for Preston Zly
👉🏻 And MUCH more!
More about our Guest, Johanna Preston:
Find Johanna on Instagram here: https://www.instagram.com/prestonzly/
Check out Johanna's websites at: https://prestonzly.com/
Full show notes for this episode can be found at:
When You're Ready, Here's How We Can Help You:
1. Head to our website: https://tenthousandcustomers.com and check out our FREE training, 7 brand guidelines and free template for turning bargain hunters into #1 customers.
Hint: there might be a special surprise for everyone that signs up to this.
2. Reach out to us on Instagram: https://instagram.com/tenthousandcustomers and let us know where you are in the journey and how you think we can help.
3. Follow Lucy on TikTok for more creative strategy: https://www.tiktok.com/@lucy_bloomfield