In this episode of the Grant Writing Experts Podcast, we sit down with Kelsey Barrera, nonprofit strategist and founder of Canopy Nonprofit Consulting. Kelsey introduces her Peer Prospecting method — a practical, step-by-step approach to identifying funders by studying who supports your peer organizations. She shares how this strategy blends with tools like Instrumentl to create a focused, high-quality prospect pipeline.

We also explore two common challenges Kelsey sees in her work: how unclear strategic planning and theory of change can sink grant proposals, and why board members should play a more active role in grant seeking.

You’ll walk away with tactical tips to refine your funding strategy, strengthen relationships, and save time by focusing on the right opportunities.