Building a Personal Brand Over 40 - 740
Is it too late to build a personal brand if you’re over 40? Actually this is the absolute best time in our history to start a personal brand if you are over 40!!
In this episode of The Chalene Show Podcast, Chalene Johnson shares why there is so much potential right now to build a personal brand, especially for those in the midlife stage (over 40). Discover why this demographic is a goldmine in the marketing and branding world, and how experience, trustworthiness, and relatability can actually give you an edge. Learn why midlife is the perfect time to build your personal brand, why branding may not be for everyone, what you should be focusing on and the best platform to get started on.
Chalene will also give you tips on how and why you should makeover your bio on Facebook, Instagram and/or TikTok.
This episode is a must-listen for Gen Xers and anyone interested in personal branding, multiple streams of income, and job security in today's unpredictable economy.
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