Burberry Sees Surge in Demand, Gen Z Growth
Update: 2025-11-13
Description
Burberry Group PLC reports robust customer interest in Autumn and Winter collections, with a focus on core customers and key products driving demand. Handbags show signs of improvement, and the Americas region benefits from new customers, offsetting lower tourist spending. Gen Z customer base grows by eighteen percent, and American shoppers are purchasing more domestically. Burberrys CEO supports reinstating the VAT refund scheme in the UK to attract more international visitors.
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