In this episode of the Business Insider Secrets podcast, host Andy sits down with Alex Karagiannis, the founder of Lezzat Ltd, an Amazon service agency. Alex shares his journey from growing up in Greece to establishing a successful business in the UK and Germany.

Discover how Alex transitioned from a career in IT marketing to the world of e-commerce, and learn about the challenges and triumphs he faced while building his Amazon business. He discusses the importance of reinvesting profits, the significance of customer feedback, and how to effectively analyze competition.

As the conversation unfolds, Alex provides valuable insights into the current landscape of selling on Amazon, the role of AI in e-commerce, and practical tips for aspiring sellers. He emphasizes the importance of continuous learning and adapting to market changes.

Whether you're an established seller or just starting your journey, this episode is packed with actionable advice and inspiration to help you grow your business.

Key Topics:

Alex's background and journey into e-commerce

The importance of reinvesting profits

Analyzing competition and customer feedback

The impact of AI on selling strategies

Tips for improving sales on Amazon

Connect with Alex:

LinkedIn: Alex Karagiannis

Email: alex@lezzat.co.uk

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