Navigating the Mortgage and Real Estate Industry in Challenging Times

Buy The Bay Host, Dan Ancheta, shares advice for real estate professionals and mortgage lenders on creating business plans and partnering together to thrive in today's challenging housing market.

Topics include right-sizing expenses, differentiation, accountability partners, and more.

Show Notes:
- 00:00 Intro
- 00:18 Welcome to a new episode focused on real estate professionals and mortgage lenders
- 00:37 The current market has high interest rates and low affordability
- 01:26 Encouragement to keep fighting if you've weathered the storm so far
- 02:04 Tips for right-sizing personal and business expenses
- 03:18 Past client strategy needed to build your book of business
- 04:41 Attracting more qualified, producing real estate partners
- 06:04 What makes you different? Articulate your value proposition
- 07:38 Have 2-3 niche strategies beyond past clients and referrers
- 08:14 Shift mindset to educate clients on housing solutions
- 10:15 Follow up even if you lose a deal and collect their data
- 11:30 Many past clients will need a new loan officer soon
- 12:40 Go through a formal business planning process
- 14:09 Execute with accountability partners
- 15:55 I'm here to help if you need any advice or resources

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