CREATING AND SELLING THE PIGGYBACK RIDER - WAYNE AND JONNY LIFSHITZ
It has been said that nothing happens until something gets sold, and for every sales representative success story, there was an entrepreneur that started the process years before. Today we have the chance to talk with two (of three) brothers that made their idea come to life and keep selling and selling... Wayne & Jonny Lifshitz (and their absent brother Bryan) changed the way people think about carrying their children "piggyback" style forever. They share the challenges and insights that can make a difference in your sales approach.
Pick up your Piggyback Rider on Amazon and take your kids on a hike!
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