Cartier Legacy to Lab Diamonds: Disrupting Designer Jewelry with Jean Dousset | E8
Description
Jean Dousset, noted jewelry designer and descendant of Louis Cartier joins Max on the pod. Jean Dousset’s namesake brand creates custom pieces for high-profile clients, including Eva Longoria and Paris Hilton. Dousset also pioneered the use of lab-grown diamonds in fine jewelry, making stones of the best cut and clarity available to a wider range of consumers. Discover how Dousset turned a small brand specializing in high jewelry into an industry disrupter.
(00:00 ) Introduction to the Jewelry World
(00:19 ) Family Legacy and Early Career
(01:21 ) First Steps in High Jewelry Sales
(03:45 ) Training and Craftsmanship
(07:55 ) Developing a Unique Design Philosophy
(12:00 ) Retail Challenges and Career Growth
(27:57 ) The Impact of Online Diamond Sales
(34:12 ) Simplifying the Diamond Selection Process
(35:44 ) Building the First Website
(37:09 ) Starting from Scratch: The eBay Store
(37:47 ) Learning the Craft of Jewelry Making
(39:51 ) Bootstrapping the Business
(42:59 ) Opening the First Showroom
(45:54 ) Scaling the Business
(47:54 ) The Lab-Grown Unlock
(57:05 ) Advice for Aspiring Jewelry Designers
(59:29 ) Conclusion and Final Thoughts