Episode 9:
A business plan helps you understand what needs to happen and identify gaps that need addressing, this truly takes your business to the next level. Business plans clarify your marketing strategy, your goals, and tactics, showing you the actionable next steps to take on a big, conceptual idea helping you narrow your strategy and identifying clear-cut tactics that will support it. Scope of work needs to be monitored and a business plan can help you see the full scope of work to be done all while adjusting your investment of time and money accordingly. Learn how to create a winning business plan.

Welcome to Coast 2 Coast Podcast!

We are here on a mission to empower you with cutting-edge knowledge of business, marketing, and digital communications. We want to inspire you with tips to cultivate your skills and strategies to scale up your business. With proven methods that work, you have just landed on your transformative journey with Jacob Dermelkonian.

Podcast Produced By: Hamad Ibrahim
LinkedIn: http://ow.ly/nbUZ50Fb8i1

Podcast Host: Jacob Dermelkonian
LinkedIn: http://ow.ly/Ujrw50Fb8mv

Jacob Dermelkonian, a disciplined and top-performing strategist, Marketing, Business Development, and Communications professional, with nearly 2 decades of experience in the EMEA and GCC region. Jacob has cultivated expertise and skills in research, product development, integrated communications, digital transformations, media solutions, and sales and to drive business expansion, revenue growth, and speed market penetration; along with capabilities for driving profitability within highly competitive organizations and markets; thus, generating positive net marketing contribution and increased return on investment.

With academic qualifications that include a Bachelor in Business, Economics, Master’s in Marketing, and Diplomas in Digital Marketing and multiple internationally accredited certifications from London, the United States, and Europe, Jacob started his entrepreneurship crossing in 2013. While still working in banking, offering consulting services mainly across multiple industries in Emerging Markets and across Europe, with the main focus on startups, Small and Medium Enterprises, and larger-sized companies in Poland, Italy, Chez Republic, France, Portugal, Spain, and more.

This was the dawn of the Jacob International Group.

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