Content that Converts Clients
Just pushing out content is not going to bring you clients. Your content should be creating a process that leads to conversion. In this episode, Kinsey walks you through the process of converting clients with your content. This is the clarity you have been looking for.
Do not miss these highlights:
03:31 - We get caught in the trap of believing that content itself is just the producer of clients
05:09 - The first step to converting more clients with your content is having an irresistible offer people will buy
08:33 - What makes an Irresistible Offer
12:14 - Giving VALUE through your marketing and the 2 forms of value that you need to know
16:19 - Your offer is the step by step roadmap to convert them to work with you
18:07 - Focus on creating your community, having conversations, and building relationships
25:14 - The last piece to getting clients with your content is the actual act of making an offer inviting people to experience the transformation you are bringing to them
34:17 - Within the 10k Content Collective as a member, you get delivered MONTHLY Content Collectives
About the Host
Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.
She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.
As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.
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