Corona-Proofing Your Brand with Jennifer Kem
Episode #113. In a time like this, who will we turn to for advice? Jennifer Kem! This incredible woman was one of the first people who popped into my mind to lead us through this challenging time. Remember the 2008 recession? Jennifer went through it all and after going through the worst of the worst, she built her business to be stronger than ever.
In this episode, you’ll gain actionable strategies to stay afloat and learn how you can be a part of the solution by showing up as your unique self.
In This Episode You’ll Learn:
- How Jen overcame complete loss after the financial crisis of 2008
- The best industry for financial success no matter the economy
- 5 things you can do to keep your business afloat
- How to show up as your brand right now
- Why you and your business are an essential part of the solution
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“You already have an advantage, keep growing it.”
“You have to adapt to going fully from IRL to URL.”
“The clear cure for being concerned about being visible at this time is to continue to show up being you.”
Discussed on the Show:
More About Jen:
Jennifer “Jen” Kem is a San Francisco Bay Area-based branding and marketing expert who gets entrepreneurs seen, heard, and paid – for being themselves. She’s the creator of the Master Brand Method: a framework to develop powerful brand archetypes that win customers’ hearts, leveraging Jennifer’s 17 years of corporate experience and her launching of multiple companies. She uses the Master Brand method in digital strategy coaching for emerging entrepreneurs, celebrity brands like Oprah Winfrey Network and Steve Harvey, and major corporations including Verizon, Blue Cross Blue Shield, and Bank of Hawaii.
What she is most passionate about in her work today is her legacy project: Femmefluence, a platform that supports women leaders to fully rise into their influence and affluence, so they can make an even greater impact in the world.
Jennifer serves up straight talk wrapped in love, because she understands entrepreneurs’ challenges: she built a retail business and became a millionaire at 32, only to lose it all in the recession two years later. She is now the successful owner of three million-dollar brand-building businesses and the mother of three children.