David BenDavid, also known as DBD, is the founder and creative director of Sprayground, a streetwear line known for its art-inspired backpacks and coveted by celebrities like Kendall Jenner, Meg Thee Stallion, Paris Hilton, 50 Cent, Snoop Dogg, and more. A native of the Bronx, New York, DBD attended a visual arts school in New York City, which helped him further refine his innate gift as a creative artist. After completing his studies, DBD applied for several jobs but faced constant rejection. He would later travel the world with only a backpack, which would result in him meeting a business partner that would help him create a multimillion-dollar brand, Sprayground in 2010.

DBD’s first backpack, “Hello My Name Is,” revolutionized the bag market and was pioneered as one of the first streetwear backpacks brands in the world. Over the past decade, Sprayground brand has expanded its product line to apparel, swimwear, travel bags, gaming chairs, and more. In addition to the brand’s celebrity founding, Sprayground has also collaborated with brands like Formula 1, Universal Studios, NBA, MARVEL, The Colombian Army and Humanitarian Organizations, and more. Host Kirsten Holtz Naim sits down with DBD to discuss his early life in the Bronx, lessons learned as an entrepreneur, and the importance of leading with creativity. 

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Show Notes:

Follow David BenDavid on Instagram @davidbendavid

Follow Sprayground on Instagram @sprayground

Shop Sprayground: https://www.sprayground.com/

New York Times Article: https://www.nytimes.com/2020/06/26/nyregion/coronavirus-sprayground-david-ben-david.html

The Source Article: https://www.nytimes.com/2020/06/26/nyregion/coronavirus-sprayground-david-ben-david.html

LA Times Article: https://www.latimes.com/fashion/la-ig-wwd-sprayground-backpack-brand-20180731-story.html

Hypebeast Article: https://hypebeast.com/2013/8/david-ben-david-talks-about-sprayground-and-the-bag-industry

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