DiscoverBrand Your BrainDesigners Are Googling Each Other’s Clients? | Community Reaction Episode
Designers Are Googling Each Other’s Clients? | Community Reaction Episode

Designers Are Googling Each Other’s Clients? | Community Reaction Episode

Update: 2025-06-23
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In this episode, I’m doing something a little different.

Recently, I sent out a newsletter about how I noticed designers Googling each other’s clients to “check if the projects are real.” I didn’t expect much. But then… my inbox exploded.

Turns out, people have thoughts. Some agreed with me. Some challenged me. So in today’s episode, I’m reading out a bunch of those anonymous replies and reacting to each one with my honest take.


We’re talking:

  • Whether designers should disclose passion projects

  • Why people get weird about “fake clients”

  • The pressure to look busy online

  • Real vs. passion work and does it even matter?

If you’ve ever hesitated to share a mock project or worried you’d be seen as “less than” for doing passion work, this one's for you




MENTIONED EPISODE: When pretending to have clients backfires


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Designers Are Googling Each Other’s Clients? | Community Reaction Episode

Designers Are Googling Each Other’s Clients? | Community Reaction Episode

Robin Son | Brands By Robin