In this candid episode, Kevin Brown sits down with Lincoln Brown, owner of LCB Detailing in Howell, Michigan, to explore his journey from cleaning cars at his father’s request to running a mobile detailing business. Lincoln shares how TikTok-inspired hustle and some local marketing grit launched his detailing career, despite early challenges like lacking a driver’s license and handling equipment failures.

The conversation dives into the trials of managing customer expectations and the pivotal role of structured processes in streamlining operations. From upgrading to more efficient equipment to adopting Urable for payments, Lincoln reveals how he fine-tuned his business for success.

Financial insights take center stage as Lincoln emphasizes accurate pricing, proper insurance, and solid bookkeeping practices. Personal anecdotes, like trailer damage after a lucrative job and humorous family moments, highlight his resilience. This episode is packed with actionable advice for shop owners looking to overcome challenges and scale their businesses effectively.

00:00 Introduction to Repair Shop Reckoning

00:44 The Journey Begins: From Cleaning Cars to Business Owner

02:05 The Power of Social Media and Community Engagement

04:51 Challenges of Starting Out: Equipment and Learning Curve

07:34 Going Mobile: The Transition and Setup

10:08 Investing in Quality: Tools of the Trade

13:00 Finding Efficiency: Developing a Process

17:10 Understanding Costs and Pricing Strategies

22:03 The Importance of Insurance and Legal Compliance

27:20 Lessons Learned: The Value of Hard Work and Investment

29:32 The Importance of Vehicle Maintenance

30:46 Learning Through Mistakes

33:00 The Role of Accountability in Business

34:14 Streamlining Processes for Efficiency

36:42 Adapting to Technology in Business

39:33 Navigating the Evolution of Communication Technology

42:00 Financial Management and Record Keeping

45:01 Preparing for Slow Times in Business

46:16 Understanding Profit Margins