Sefunmi Osinaike, co-founder of Co.Lab and author of "How to Product," joins David and Ilan to explore his company's bold pivot from B2C to B2B, why distribution has become the real competitive moat in the AI era, and how to validate customer willingness to pay without building a single landing page.

CHAPTERS

[00:25 ] - Introduction and Welcome

[01:29 ] - Who is Sefunmi and Co.Lab's Evolution from B2C to B2B

[04:55 ] - Distribution is the New Moat in the AI Era

[19:06 ] - Validating Customer Willingness to Pay in B2B

[23:19 ] - AI Tools for Validation and Sales

GUEST

Sefunmi Osinaike - Co-Founder at Co.Lab | LinkedIn: https://ca.linkedin.com/in/sefunmiosinaike

SPONSORS

Querio → querio.ai

LINKS

Co.lab: https://www.joincolab.io/

The Mom Test: https://www.momtestbook.com/ 

$100M Leads: https://shop.acquisition.com/products/single-hardback 

Replit: https://replit.com/

Lovable: https://lovable.dev/

GPT: https://chatgpt.com/

Claude: https://claude.ai/ 

Exa: https://exa.ai/websets 

FIND US

Ilan: https://www.linkedin.com/in/ilan-rotenberg/ 

David: https://www.linkedin.com/in/dvuong/

YouTube - https://www.youtube.com/@PandCpodcast

Bluesky - https://bsky.app/profile/pandcpodcast.bsky.social

X - https://x.com/_pandcpodcast

Instagram - https://www.instagram.com/_pandcpodcast

LinkedIn - https://www.linkedin.com/company/p-and-c-podcast