David Pembroke sits down with World Rugby Chair Brett Robinson to explore the off-the-field strategies shaping the future of rugby. From the sport's financial dependence on the Rugby World Cup to the explosive rise of women’s rugby and the strategic push into North and South America, this deep dive uncovers how long-term investments and global plans are redefining the game. Discover how World Rugby is balancing tradition with innovation, from the Olympics to new competition models, all aimed at securing the sport’s prosperity through 2031 and beyond. 

• The economic impact of the Rugby World Cup — can it sustain the sport? 

• Growing the women's game — a new era for inclusivity and global reach 

• Sevens as a strategic growth engine — Olympic ambitions and Nordic expansion 

• Major plans for North and South America — Argentina, Chile, and the US in focus 

• The future competition landscape — Nation's Cup, World Cup scheduling, and international fixtures 

PLUS: the Olympic sevens revival, strategic investment shifts, and the quest for year-round revenue streams. 

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