Drastic Dave's New Year's Resolutions for Diageo
Update: 2025-12-02
Description
Drastic Dave Lewis, a seasoned consumer-goods executive, takes the helm at Diageo, facing high debt, declining sales, and shifting consumer preferences. Known for cost-cutting and innovative marketing, Lewis is expected to revitalize the company, with potential moves like reviving sales for popular brands or divesting smaller ones.
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