Drivers of Consumption
Update: 2021-11-30
Description
New data shows per capita peanut consumption continued to reach new heights in 2021. What’s behind this growth and what’s on the horizon? We explore how changes in marketing, product innovation and on the farm have driven peanut consumption to record levels by talking with National Peanut Board’s Bob Parker, Peanut Butter & Company’s Lee Zalben and Texas peanut farmer Peter Froese, Jr.
Show Notes:
Peanut Per Capita Consumption Breaks New Record for Second Year in a Row
USDA Peanut Stocks and Processing Numbers
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