E=MC2 – The Evolution of Media Consumption

Update: 2021-11-28

Description

In this episode, Campaign’s editor Austyn Allison is joined by MBC Media Solutions’ head of client partnerships, Ryan El Hajjar, to discuss what Covid has done to people’s consumption habits and what the future holds for broadcasters and brands.

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In Channel

Turn on Discovery Commerce

2021-06-1530:58

AR, engagement and opportunity: The growth of Saudi

2021-07-0724:07

Timeless trends: shopper insights for the festive season

2021-09-1225:31

Highly placed: brand integration – how to do it right

2021-09-2335:33

Marketing the occasion: social commerce at the busiest time of the year

2021-11-0831:19

E=MC2 – The Evolution of Media Consumption

2021-11-2828:15

Saudi on a small screen: mobile video in the Kingdom

2022-01-1224:00

In conversation with Malcolm Gladwell

2022-02-2819:26

Augmented Connections: AR x ART at Expo2020

2022-04-0125:09

Return to togetherness

2022-08-0923:00

Leadership Focus: Abdulaziz Al-Roomi

2022-09-1327:02

Listen to the trends: MMS’ Fouad Debouk on Saudi Arabia’s radio landscape

2022-10-1923:00

Ad opportunities during the Ramadan period from Meta

2023-05-1817:04

The Power of Augmented Reality (AR)

2023-06-0820:17

The power of creativity to change lives with Ali Rez

2024-02-2225:00

Snap, OMG share impact of AR on attention, outcomes and demand

2024-11-0837:14

How SMC is ‘hitting a home run in the Kingdom’

2024-11-0819:06

Mashreq Bank’s Suad Merchant on building a lasting brand, storytelling, and key KPIs

2024-11-2925:00

Podcast: Sir Martin Sorrell shares top tips for marketeers, value of Athar Festival

2024-11-2926:00

Podcast: ‘Benefits of founder-led marketing on the bottom line of SME brands’

2024-11-2923:00

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E=MC2 – The Evolution of Media Consumption

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E=MC2 – The Evolution of Media Consumption

E=MC2 – The Evolution of Media Consumption