E-Commerce Insights: Trends, Challenges, Strategies ft. Ashima Aggarwal | The Growth Genius
Description
Dive into the dynamic world of E-Commerce with our latest episode of "The Growth Genius"! 🌐 In this episode, we have the incredible Ashima Aggarwal, Head of E-Commerce at Bajaj Consumer Care, sharing invaluable insights into the Trends, Challenges, and Strategies shaping the E-Commerce landscape.
Hosted by Mehul Ashar, Sr. VP - Revenue at Infidigit, this conversation is a goldmine of knowledge for anyone navigating the fast-paced world of online retail. 🛒💡
🔍 Key Highlights:
1️⃣ Traditional vs Digital Media
2️⃣ Career across industries and changing consumer trends
3️⃣ Changing customer needs in E-Commerce
4️⃣ Advertising in the digital age: benefits and pitfalls
5️⃣ Evolution of marketing over the years
6️⃣ Influencer marketing and its importance
7️⃣ E-Commerce challenges and marketplace dependence
8️⃣ AI in marketing
9️⃣ E-Commerce marketplaces: challenges and importance
🔟 Takeaways for budding marketers
Ready to boost your E-Commerce game? Don't miss out!
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