E111: AI and the Craft Brewery with Adam Robbings of Reuben’s Brews
Update: 2025-06-06
Description
Adam Robbings of Reuben’s Brews returns to The True Craft Podcast to share how he’s putting AI to work behind the scenes, from forecasting taproom traffic to simplifying the hiring process. He and Chris also unpack key takeaways from this year’s CBC and preview Adam’s upcoming book on optimizing the way departments work together across a brewery.
Some highlights include:
- How his AI-powered tool, HospitalityWeather, predicts taproom traffic and improves daily operations
- The automation hacks he’s using to simplify reporting, hiring, and staff communication
- What his new book tackles that SOPs don’t...and why he wrote the first draft in just 8 days (!)
If you’ve ever been curious about how AI might shape the future of brewing, this conversation is a great place to start!
Reuben’s Brews - Website
Reuben’s Brews - Instagram
HospitalityWeather - Website
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