EP 128 | How A Pandemic Pivot Became A Non-Alcoholic Cocktail Powerhouse
Description
A coupe glass, a good shake, and a bold idea: we sit down with Rebecca Styn, founder and CEO of Blind Tiger Spirit-Free Cocktails, to trace how a small speakeasy in Erie, Pennsylvania, turned a lockdown challenge into a nationwide zero-proof favorite.
Starting with a live Bee’s Knees mix-along, we dig into the flavor-first philosophy that makes these cans taste like a bar-crafted pour.
Rebecca opens up about the brand’s Prohibition DNA, where the hidden rooms of “blind tigers” stood for inclusivity and cultural mashups, and how that ethos guides everything from label design to how the drinks are served. We break down the lineup—French 75, Mojito, Sidecar Mimosa, Bee’s Knees—and spotlight the new low-calorie Grapefruit Fizz.
Behind the taste, there’s tenacity. Rebecca shares the winding road to Wegmans, the serendipity and prep behind a QVC debut, and the logistics of scaling without losing craft. We talk funding wins like the Ben Franklin Technology Partners grant, the value of a skilled beverage engineer to nail shelf stability, and the community momentum from the Tory Burch Foundation. Most of all, we explore how zero-proof cocktails can change social moments, giving you something elegant to hold, a ritual to enjoy, and a clear head the next morning.
If you’re sober-curious, cutting back, or love great flavor, this story will spark your next pour.
Subscribe, share with a friend who loves a non-alcoholic cocktail ritual, and leave a review to help more people find their perfect spirit-free sip.
Visit Blind Tiger's website to learn more.
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