EP 190 | Robin Singhvi (SmartCue) - How Smartcue leverages customer champions to define their product roadmap and increase retention
Today on the show we have Robin Singhvi, founder, and CEO of SmartCue, a platform that allows sales teams to create personalized product demos.
In this episode, Robin shares his experience in building a startup and the challenges he has faced along the way.
Robin emphasizes the importance of having champions inside organizations to help navigate and validate the product roadmap. These champions provide valuable feedback and insights that help improve the product and increase usage, word of mouth, and loyalty.
Robin also shares tips on how to create buzz around new features and offer excellent customer support to increase channel retention.
As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on Andrew@churn.fm. Don't forget to follow us on Twitter.