EP 62: Creating Captivating Demand Gen Offers at the TOFU Awareness Stage
In this episode of Instant Expertise: Marketing, XPROMOS founders share insights on what you need to know to create compelling demand gen offers at the top-of-the-funnel. At this awareness stage of the customer journey, find out how marketers often get it wrong and how you can use proven strategies and captivating tactics to fill your funnel with potential customers.
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