In this powerful talk, Nishant Parashar, founder of engage4More, opens up about how life’s toughest challenges, including the COVID-19 pandemic, led him to rediscover his true purpose. Forced to reinvent his business, he found new meaning in uplifting the livelihoods of performing artists - a mission that became central to the work at engage4more. This journey of transformation also inspired the Good Gobar Show podcast, where Nishant explores how life’s "gobar" moments - its messiest and most difficult experiences can be turned into growth and opportunity. Shifting from event production to digital platforms, he emphasises how content became the "new cocaine" for audiences, but more importantly, a tool for staying true to his mission. Nishant’s story is one of resilience, purpose, and the power of adversity to reshape our lives in meaningful ways- a must watch for entrepreneurs and creative minds looking for inspiration in their own journey

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