In this episode of the Health Coach Academy Podcast, we sit down with Sean Garner—marketing expert, former gym owner, Certified StoryBrand Guide, and founder of Sean Garner Consulting—to break down a simple, scalable marketing system for health coaches.

In this conversation, Sean explains why entrepreneurship is a calling and how to translate that calling into clear brand messaging, a conversion-ready sales funnel, and consistent growth using SEO, email marketing, YouTube, and a right-sized CRM. We cover the Build → Fill → Optimize funnel framework, what actually converts (hint: email lists and long-form video), and why a video podcast is the most leverageable content engine a coach can run.

If you're a health coach who's tired of guessing at marketing—or stuck relying on social media algorithms—this episode gives you practical, step-by-step moves to get clients and build a real business.

What you'll learn:

• Why entrepreneurship is a calling—and how that shapes your niche, message, and offers

• How to craft StoryBrand messaging that speaks directly to your ideal client

• The 10 essential sections every homepage/sales page needs to convert

• Why lead magnets (quizzes, checklists, webinars, mini-courses) are non-negotiable

• The fastest, simplest way to create months of content with a video podcast

• What actually drives revenue: email list size and YouTube, not follower count

• SEO for health coaches in 2025 (including AI-assisted content done right)

• When to adopt a CRM (sooner than you think) and what setup details matter

• A realistic path from confusion → clarity using Build, Fill, Optimize