DiscoverHead South RadioEp: 57 Community over Competition: a love letter to indie sexual wellness founders
Ep: 57 Community over Competition: a love letter to indie sexual wellness founders

Ep: 57 Community over Competition: a love letter to indie sexual wellness founders

Update: 2025-05-08
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Description

In this candid conversation, the co-founder of Personal Fav, Hannah Hutton and our host Cat Meyer go deep into what it really takes to build a brand in the sexual wellness space—from shadowbans and startup burnout to co-opetition, community, and why we're done calling ourselves "small."

Key takeaways:
✨ Why "shadowbanned" is the new normal—and why we're still showing up
✨ The power of bold packaging, good lube, and even better boundaries
✨ Why indie brands like Head South + Personal Fav aren't competitors—we're collaborators
✨ A few laughs (and some truth bombs) about rope play, oral sex, and redefining intimacy

About Hannah | Personal Fav:
Founded by best friends Hannah Hutton and Stephanie Estey, Personal Fav  was born from a shared mission to dismantle shame around sex and empower people to prioritize their pleasure. With formulas crafted from natural aphrodisiacs and clean, pH-friendly ingredients, their products are designed to enhance arousal without compromising your body's natural balance. Personal Fav isn't just about what's in the bottle—it's about fostering confidence, connection, and pleasure that feels as good as it looks. Because your pleasure should always be a personal favorite.

You can find Hannah and Personal Fav here:
Website
Instagram

Please support Hannah's foundation of choice:  

Mayday Health is a nonprofit organization that educates about medication abortion and its accessibility, particularly in states with restrictions or bans on abortion. 


This episode is powered by Head South Pleasure Products

Slip Serum – Lightweight and silky for effortless sensation 
Slide Serum – Thicker, luxurious glide for extended moments 
Oasis Oil  – Hydration and sensuality in every drop 

Why You'll Love Head South:
Vegan. Gluten-free. Paraben-free.
No added Flavors, Fragrances, or Colors.
Minimalist formulas, planet-friendly packaging
Made with love in Los Angeles

Let's connect:
Head South Website
Head South Instagram


This episode is sponsored by:
 STIMULATE: A B2B Sexual Wellness Trade Show + Conference, which launched in 2023 and is heading into their third year this summer. Their event, which is held in Nashville on August 4+5 @StimulatetheShow

Head South Partners: 

-The New Way to Wash Hair - Hairstory- 1st-time customers use the link for discount 

-Non-Hormonal Birth Control- Natural Cycles-  Use link for discount

-Receive 15% when you purchase Wonderlust Mindful Intimacy Deck with code: HEADSOUTH15

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Ep: 57 Community over Competition: a love letter to indie sexual wellness founders

Ep: 57 Community over Competition: a love letter to indie sexual wellness founders