If you're a Gen X woman who grew up flipping through Glamour, Cosmo, Self, or O Magazine in the checkout line… this episode is for you.

Today, I pull back the curtain on why I am writing long-form articles on Substack, and why this matters deeply for women navigating midlife metabolism, identity, and emotional transformation.

This isn't about "another platform."

It's about the kind of woman I am speaking to - The Magazine-Generation™ woman who learns through reflection, depth, and nuanced understanding… not quick fixes, hacks, or 60-second reels.

In this episode, we explore:

• Why Gen X women are the "Magazine Generation"

• What makes long-form content essential for real change

• Why your transformation requires thought, not hacks

• The traits I see in my most successful clients

• Why Substack has become the home for deeper conversations in midlife
  
  

If you're craving more meaning, more insight, and more support for the internal and external shifts happening in your 40s, 50s, and beyond, this episode will feel like home.

SUBSTACK LINK HERE: 
https://open.substack.com/pub/loridoddy/p/the-real-reason-women-over-50-struggle?utm_campaign=post&utm_medium=web 

⏱️ TIMESTAMPS

00:40 — A love letter to Gen X women
03:47 — Why Substack? The honest answer
04:00 — The Magazine Generation: a Gen X identity
5:10 — Why readers transform deeper than scrollers
6:30 — The women who thrive in my mentorship
7:20 — Why midlife transformation requires depth
8:10 — The invitation (not a pitch)
9:05 — You are the magazine-generation woman

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