In this episode, we dive into the marketing logic behind our presence at industry events.We dive into why we often choose to attend as visitors rather than exhibitors, and what actually makes a booth worth the investment.We share honest advice for event organizers on how to make startup booths truly valuable, and reveal the key factors that help us decide when to show up with a stand versus when to walk the floor.It’s a candid look at how a growing company in connectivity thinks about visibility, ROI, and brand storytelling in the event space.----🎧 INSIDE Stellar is the podcast that takes you behind the scenes of a fast-growing connectivity company. We discuss tech decisions and commercial strategy as well as the human moments in between. Every episode brings real conversations from the Stellar team, unfiltered and unscripted.---Follow us on LinkedIn to stay up to date with the events we are attending, news in tech, and all other happenings at and around Stellar:

https://www.linkedin.com/company/stellartc/

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