Ep #37 - Leverage Communities To Expand Internationally
Description
Have you considered leveraging communities to grow internationally?
This is a strong means to strengthen your lead generation efforts… and in a more genuine way.
Communities are a way for you to:
✅ get insights
✅ get direct access to your target audience
✅ form meaningful connections
But they are not a way for you to:
❌pitch your product
❌get a list of contacts to send aggressive cold emailing campaigns
In this week’s episode of Interntaional Corner, Coralie De Robert, Sales Director at Salesloft explains how they are using communities in the Uk, Germany and France to boost their sales.
Expect to hear about how they create communities, how they entertain it, their approach towards fellow community members and Coralie’s vision about the ROI it provides.
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